Funeral directors and cemetery operators want to know how to take their business “green.” The objective of this MKJ Marketing seminar is to make “green” a business plan. Being environmentally responsive and serving the green consumer is a process the business world is embracing. It is not necessary to be completely “green” from the outset, but it is important to begin learning how to be environmentally sensitive.
You may have become certified with the Green Burial Council, and even began talking about it with your community. But, there is so much more to offering green burial to your community, and so much more to promoting it. This program is the next step. It is not for beginners, although beginners can come. This course will help those firms who are serious about becoming the green burial leader in their market. Much the way some firms became the “Cremation Expert” in their market by changing the way they served cremation consumers — adding crematories (in some cases) and adopting marketing strategies that appealed to that audience, green burial will also be a similar service niche that requires significant change.
MKJ has always brought you the most cutting-edge, forward-thinking marketing strategies and this is no exception. Our all-star speaker lineup makes this a truly “can’t miss” event. The seminar will explain what you need to do to get “into” social media if you haven’t already. Or if you have already started, it will tell you what you need to change and know about your existing profiles, fan pages, postings, blogs, Web Site key words and search engine tricks to easily be found in a search. Learn from the absolute experts in technology and social media.
Free consultative session after hours...want to have the experts on Facebook and Twitter review your fan page and Web Site, or just answer your technology questions? Here is your chance.